Design Experience

Design is all-encompassing and I love everything about it. I have spent the majority of my career as an independent designer which has provided the opportunity to work with some amazing clients on a wide range of projects.

Creative Director and Owner

Lodi Design Studio – St. Augustine, FL
Apr 1998 – Present

Develop brand identities and marketing materials for various clients with a focus on branding, web design, and packaging.

Graphic / Web Designer

ITA Inc., International Trade Associates – Palm Coast, FL
Jan 2007 – Aug 2009

Design sample books and packaging for interior design products. Develop marketing and promotional materials. Promote and manage ten different in-house brands. Develop and maintain company internet and intranet websites.

Graphic / Web Designer

Advantage Group Advertising Agency – Ormond Beach, FL
Sep 2002 – May 2004

Develop brand identity systems for Coral by Hilton and Hilton Latin America. Create brand design standards for collateral materials. Design and create the Hilton Caribbean regional website and nine individual property websites. Design and create the Coral by Hilton Dominican Republic regional website and four individual property websites. Create advertisements and print collateral, such as brochures, booklets, folders and promotional materials, for a variety of additional hotel and leisure clients.

UI/UX Designer

Volusia County – Daytona Beach, FL
Oct 2001 – Sep 2002

Develop programs to teach and inform elementary school-aged users about recycling and the facilities available in Volusia County. Conceptualize and develop interactive games, animations, and presentations for use on touch-screen kiosks in the community.

UI/UX Designer

Independent Medical Company – Daytona Beach, FL
Jun 1999 – Dec 2000

Create web interfaces for database-driven medical supply product catalogs.

Graphic Designer

Sports Corner – St. Augustine, FL
Sep 1997 – Dec 1998

Assist clients with design ideas and color choices. Create logos for local businesses and sports teams. Generate artwork and film for color separations used in screen-printing.