Design Experience
Design is all-encompassing and I love everything about it. I spent the majority of my career as an independent designer which provided the opportunity to work with some amazing clients on a wide range of projects.
Creative Director and Owner
Lodi Design Studio – St. Augustine, FL
Apr 1998 – Present
Develop brand identities and marketing materials for various clients focusing on branding, web design, and packaging.
Graphic / Web Designer
ITA Inc., International Trade Associates – Palm Coast, FL
Jan 2007 – Aug 2009
Design sample books and packaging for interior design products. Develop marketing and promotional materials. Promote and manage ten different in-house brands. Develop and maintain company internet and intranet web sites.
Graphic / Web Designer
Advantage Group Advertising Agency – Ormond Beach, FL
Sep 2002 – May 2004
Develop brand identity systems for Coral by Hilton and Hilton Latin America. Create brand design standards for collateral materials. Design and create the Hilton Caribbean regional web site and nine individual property web sites. Design and create the Coral by Hilton Dominican Republic regional web site and four individual property web sites. Create advertisements and print collateral, such as brochures, booklets, folders and promotional materials, for a variety of additional hotel and leisure clients.
UI/UX Designer
Volusia County – Daytona Beach, FL
Oct 2001 – Sep 2002
Develop interactive programs to teach and inform elementary school-aged users about recycling and the facilities available in Volusia County. Conceptualize and develop interactive games, animations and presentations for use on touch screen kiosks in the community.
UI Designer
Independent Medical Company – Daytona Beach, FL
Jun 1999 – Dec 2000
Create web interfaces for database-driven medical supply product catalogs.
Graphic Designer
Sports Corner – St. Augustine, FL
Sep 1997 – Dec 1998
Assist clients with design ideas and color choices. Create logos for local businesses and sports teams. Generate artwork for screen-printing and embroidery applications.